Vice President of Marketing

About the Role

One of Pine Services Group's portfolio companies, a well-established ERP implementation and consulting firm, is adding a Vice President of Marketing to its leadership team. This is a high-impact, 'build-it' role where the successful candidate will own the marketing infrastructure, team, and pipeline engine during an accelerated growth phase.

• Strategic Marketing Leadership: Define market positioning and value propositions, manage partner relationships with software publishers, and represent marketing at the board level.
• Pipeline Growth: Own the marketing-sourced pipeline number, build ABM capabilities for the construction vertical, and optimize the prospect journey.
• Demand Generation: Lead a multi-channel engine including digital, events, partner co-marketing, and SEO-driven content programs.
• AI-First Marketing Operations: Deploy AI-powered tools to increase team output and build repeatable, AI-enabled workflows for campaign execution and lead scoring.

• 8+ years of B2B marketing experience, with at least 3 years in a senior leadership role.
• Experience marketing technology solutions, ERP, or professional services to mid-market companies.
• Deep digital marketing expertise across the modern B2B stack (SEO, paid search, marketing automation, and CRM).
• Demonstrated track record of scaling marketing functions in high-growth environments.

Required Skills