Instructure: Principal Product Specialist

About the Role

Instructure is seeking a Principal Product Specialist for its Center of Excellence to support account and customer-facing teams. You will act as a key resource for sales, product, and customer success, ensuring a seamless experience for clients through in-depth product category knowledge.

• Go-to-Market Support: Serve as the point of contact for sales and customer success teams regarding your assigned product category.
• Customer Engagement: Build and maintain strong relationships with customers, providing expert guidance on Instructure solutions.
• Sales Support: Collaborate with sales to provide product knowledge, materials, and strategic insights to drive revenue targets.
• Solution Development: Partner with product and marketing teams to identify customer needs and develop tailored solutions.
• Strategic Planning: Contribute to sales strategies based on customer feedback and market trends.
• Cross-functional Collaboration: Align with internal teams to ensure a unified customer experience.

• Proven experience in sales, product marketing, account management, or customer success roles.
• Deep understanding of product types with content knowledge in assessment design, testing, and measurement in K-12 or higher education.
• Ability to translate product information into compelling value propositions.
• Strong problem-solving skills and a proactive approach to customer needs.
• Bonus: Familiarity with Instructure products and experience in global markets.

Required Skills